Sellers creating custom websites, posting videos to attract listing attention

It’s been estimated that nearly 50 percent of homebuyers start their search for a new residence via the Internet, with nearly all buyers searching the Web at some point during their hunt. In recognition of this and as a move to differentiate their listings, more sellers will utilize customized websites or create YouTube videos — both of which will highlight the features of a home and its surrounding neighborhoods …

Central Valley Real Estate News

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